Harley-Davidson launches new bike in India

Harley-Davidson

New Delhi: American cult bike maker Harley-Davidson launched Tuesday its first BS-VI emission norm compliant bike, ‘Street 750’, in India priced at Rs 5.47 lakh.

Harley-Davidson which has completed 10 years of operations in India has also launched a limited edition of the same model with India-inspired graphics with only 300 units going on sale.

In tune with India pushing for adoption of electric vehicles, Harley-Davidson Motor Company also showcased its electric motorcycle ‘LiveWire’ here, which will be taken for a four-city tour.

“As the first manufacturers of electric motorcycle in the premium segment, we are ecstatic to bring the ‘LiveWire’ for showcase in the country. We will continue to invest in products and experiences to build more riders for Harley-Davidson in line with our ‘More Roads’ plan,” the company’s managing director Sajeev Rajasekharan told reporters here. The company, however, did not share plans for launching the electric bike commercially in India.

Commenting on the new Street 750, Rajasekharan said Harley-Davidson is the first company among big premium bike makers in India to offer BS-VI compliant model, much ahead of the implementation of the new norm in April 2020.

The bike is powered by a 750 cc liquid cooled engine and comes equipped with anti-lock braking system (ABS).

In its 10-year journey in India, the company has sold around 24,000 motorcycles. It sells 17 models in India out of which 11 are locally assembled at its facility at Bawal in Haryana while two are completely manufactured and four are fully imported models.

PTI

 

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