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Mountain Dew trademark: Magfast wins battle against Pepsico after 15 years

IANS
Updated: October 6th, 2020, 11:06 IST
in Business
0
Image courtesy- Twitter

Image courtesy- Twitter

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New Delhi: Hyderabad based Magfast Beverages has won the battle against beverages MNC, Pepsico for the use of trademark, Mountain Dew.

Magfast Beverages Chairman Syed Ghaziuddin said that they started selling packaged drinking water named ‘Mountain Dew in the year 2000. He said that in 2003, Pepsico launched a soft drink under the same name. Now, the court has dismissed their claims, he said.

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After a 15 year legal battle, Hyderabad court has dismissed the suit filed by Pepsico and rejected the claim on the trans border reputation and infringement claim.

“In 2000, I started a company to sell water to the people of Hyderabad as well as India. And that is when I started my idea into work as ‘Mountain Dew” for my packed drinking water. Due to the quality of the product, this brand name has reached national recognition.”

“By 2003, the PepsiCo company of USA launched its soft drink product in India under the name ‘Mountain Dew’. So the PepsiCo started investigating and searching for water packages with the same name. The PepsiCo company filed a suit against our company in Delhi High court for infringement of their alleged trademark. But the Delhi High court refused their appeal and appointed an advocate commissioner. All my documents have been checked thoroughly by the advocate commissioner for the authenticity of the product,” he added.

 

IANS

Tags: CopyrightMagfast beveragesMountain DewPepsiCotrademark
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