New Delhi: Chinese smartphone brand realme has partnered with Optiemus Electronics to manufacture its next-generation AIoT (Artificial Intelligence of Things) products in India.
The latest announcement- which comes amid a global tariff reset and New Delhi’s own push to expand hi-tech production- marks a significant step towards strengthening India’s manufacturing ecosystem and supporting the government’s ‘Make in India’ initiative.
Together, realme and Optiemus Electronics (OEL) target to manufacture 5 million AIoT devices annually while generating over 2,000 new employment opportunities in India, according to a release.
As part of its long-term vision to strengthen domestic manufacturing, realme aims to produce all of its AIoT product portfolio in India, including earphones, smartwatches, and tablets, the release said.
Key products such as the realme Buds T200 series, realme Buds Wireless series, and realme Buds Air series will start rolling off local production lines beginning this year.
At the same time, realme is also accelerating efforts to source a majority of critical components, such as PCBAs (Printed Circuit Board Assembly), batteries, mechanics, cables, and chargers, from within India.
“Beyond addressing the growing needs of Indian consumers, realme is also evaluating opportunities to export Made-in-India AIoT products to global markets, establishing India not just as a manufacturing base but as a global hub for innovation and production,” the release said.
This partnership will also contribute to the creation of a stronger local supply chain and skilled workforce to support high-volume and high-quality production, it added.
PTI
