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Mystery of QR codes: Learn how they work and their benefits

PNN
Updated: March 22nd, 2023, 07:20 IST
in Feature, Sci-Tech
0
Representational image

Representational image

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QR codes, or Quick Response codes, have become a ubiquitous part of modern life. From advertisements to store shelves, these unique scan codes can be found just about anywhere. But how do they work, and what makes them so valuable?

In essence, QR codes are two-dimensional barcodes that can store much more information than traditional barcodes. They are readable by any device with a camera and a QR code reader app installed. When scanned, the code can redirect the user to a website, provide contact information, or even display a promotional offer.

The process of creating a QR code is relatively simple. There are several websites and apps that can generate a code for free. The user inputs the desired information, such as a website URL or contact details, and the generator creates a code that can be saved or printed for use.

The benefits of QR codes are numerous. They provide an easy way to share information with customers, without the need for cumbersome brochures or business cards. They also allow for real-time tracking and analysis of marketing campaigns, as businesses can monitor how many people are scanning their codes and what information they are accessing.

QR codes are particularly valuable in the mobile technology age. With a simple scan, users can access information or promotions on the go, without the need for typing in long website URLs or searching for contact information. This ease of use has made QR codes a popular choice for marketing campaigns.

In conclusion, QR codes are a powerful tool for information sharing and marketing in the digital age. With their ability to store a large amount of data and their ease of use, they offer a convenient and efficient way for businesses to connect with customers. So, next time you see a QR code, take a moment to scan it and unlock the magic it holds!

PNN

**This is an AI-generated copy. The claims made in this article have not been independently verified. The website takes no responsibility for the accuracy of the content. 

Tags: information sharingMARKETINGmobile technologyQR codesscan codes
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