Love it or hate it, there’s no denying the presence of Facebook in your life. The popularity of this social media platform is increasing day by day. Approximately 30% of American adults get their news from Facebook.
But still facts are there about Facebook you didn’t know
Acto Al Pacino was the first ‘face’ on Facebook. A very early iteration of the site displayed a header image featuring a man’s face obscured behind binary code. The identity of the man could not be seen clearly, but it later came to light that the face was that of the acclaimed actor.
Sean Parker originally acquired the ‘facebook.com’ domain name for $2,00,000. Parker was the driving force in renaming the site and increasing its popularity.
Current Facebook CEO, Mark Zuckerberg suffers from red-green colour blindness. This is why Facebook’s primary colour scheme is blue – although it certainly doesn’t hurt that blue is also strongly associated with the words ‘trust’ and ‘security’, two concepts essential in getting people to voluntarily part with their personal information.
Facebook’s most utilised button ‘Like’ was previously titled as ‘Awesome’. Facebook engineer Andrew Bosworth said that he and other engineers were enthusiastic about the ‘Awesome’ symbol, but the idea was ultimately vetoed by Zuckerberg in 2007. The site eventually settled on the ‘Like’” button, a decision that Bosworth said was met with a decidedly lukewarm reception.
The social media sites user base grows by eight people per second or 7,246 people every 15 minutes. Some naysayers have foretold of Facebook’s impending demise, but aside from boasting the largest user base of any social network in the world, this statistic proves Facebook is still growing.
There are now more than two million active advertisers on Facebook. The popularity, impact, and cost-effectiveness of Facebook ads has made the site one of the most popular online advertising platforms in the world.
The site earns an average of $5.85 for every Facebook user in the United States and Canada. These two countries also have among the highest monthly active users of any country in the world, making North America a vitally important market for Facebook.
Posts published between 10pm. and 11pm. EST receive approximately 88% more interactions on average than posts published at other times of the day.
In September 2014, Facebook users watched a collective one billion videos per day. Currently that figure stands at more than four billion – and 75% of these video views occur on mobile devices.
Videos are the most-shared content type on Facebook. On average, videos receive 89.5 shares per video, significantly higher share counts than photos or text-based posts.
Agencies
