Bhubaneswar:Odisha Rural Development and Marketing Society (ORMAS) and Odisha Livelihood Mission (OLM) under the Panchayati Raj and Drinking Water department are going to jointly organise an exhibition-cum-sale event titled, ‘State-Level Mango Festival-2019’ in early June.
Its main objective is to make mangoes available to consumers directly from farmers or producers. A variety of locally produced fresh, hand-plucked mangoes which are free from chemical applications will be made available at the fest. Different stalls are planned to be set up to display varieties of locally produced mangoes such as Amrapali, Daseri, Mallika, Lengeda, Baiganpali, Himasagar, Totapuri and Sundari.
The festival will create a ground for retail sale of mangoes at lucrative prices and profit for the farmers who generally sell the fruits at much lower rates to the intermediaries of bulk buyers.
Swayamprabha Mohanty, Additional Chief Executive Officer, and Sujoy Kar, Deputy Director (Marketing), ORMAS, prepared a blueprint of the event after thorough discussions with the district level officials, representatives of producers’ companies and groups of eight major mango producing districts of Odisha – Angul, Rayagada, Mayurbhanj, Sambalpur, Bolangir, Koraput, Dhenkanal and Gajapati.
The festival is scheduled to be held from June 1 to 5 in the vicinity of the State Institute of Rural Development (SIRD) campus next to Stewarts School near CRP Square, Bhubaneswar.